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New Social Media Brand Ambassadors Practice from Mastermind Lets Brands Engage with Consumers

New Social Media Brand Ambassadors Practice from Mastermind Lets Brands Engage with Consumers

Atlanta-based Mastermind, a leading social, mobile, digital and promotion agency, this week launched an innovative Social Media Brand Ambassador practice designed to allow brands to actively engage customers, promote their products, and respond quickly to inquiries and complaints.  The agency will recruit ambassadors nationwide and engage them on behalf of clients to promote discussion and raise the level of social media conversation for specific brands.

Potential ambassadors will be chosen from a range of demographic groups, interest areas, and geographic regions.  Those interested in applying should go to www.mastermindmarketing.com.

Workforce Development holds Career Event on Sept. 17th

Atlanta, GA-- In commemoration of Workforce Development Month, DeKalb Workforce Development (DWD) will host its 5th Annual Workforce Development Day career event on Friday, Sept. 17, 10 a.m. – 2 p.m. at the Holiday Inn Decatur Conference Plaza, 130 Clairmont Ave.

Paste Music Magazine to Stop Print Publication

ATLANTA (AP) -- The music monthly Paste has printed its last magazine after struggling financially for more than a year.

Editor-in-chief Josh Jackson said Wednesday that the publication based in suburban Atlanta will keep its popular website going but will no longer send print copies to its more than 200,000 subscribers. The entire staff of nine employees was cut. The three main managers - including Jackson - are staying on for now to run the website, Jackson said.

Last year, the magazine asked readers to donate money to help it stay afloat, drawing thousands of dollars. The donations helped delay the inevitable, after advertising revenue dropped, Jackson said.

"We thought we could make it, but we ran out of fumes," Jackson told The Associated Press in a phone interview. "We're an independent publication doing this out of the love of doing it."

Decatur-based Paste Magazine Goes Online Only

DECATUR, GA -- Paste Magazine on Wednesday ended its run in print.

The Decatur-based monthly music magazine's editor Josh Jackson made the announcement on the magazine's website, saying the magazine would no longer come out in print but would focus on online ventures.

"Struggles with mounting debt were made public last year when our readers responded with generosity to save the magazine," Jackson wrote. "But the prolonged downturn of the ad market has forced a hiatus. All subscribers have access to the digital version of their magazines through the June/July issue on PasteMagazine.com. Paste, while considering strategic alternatives, is focusing on its digital assets, including PasteMagazine.com."

The magazine reportedly had more than 200,000 subscribers.

GM Doraville Plan Killed By DeKalb Board

DECATUR, GA -- The DeKalb County Board of Commissioners voted 5-2 to kill New Broad Street Companies' deal to acquire and redevelop the former General Motors plant on 165 acres in Doraville.

DeKalb County CEO Burrell Ellis lamented the $110 million project would have created 9,000 jobs and pumped $360 million in wages back into the local economy.

Ellis called Tuesday's defeat a "lost opportunity" but said "all hope is not lost." He will try to work with the board to pursue other ideas for the site.